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We are hiring!

– WE ARE HIRING –

We are looking for someone to join our team to fulfil the role of Digital Marketing Executive.

If you are interested please email your C.V to – hello@xadigital.com


New year, new start, new website

It’s 2019, the start of a new year and time for a fresh start. In this internet driven time it is now more important than ever for your business to have a strong website.

A new website can transform your business and allow it to grow. Creating and growing your network is an important way to establish your business and to stand out from the crowd. Since the core of your online presence is your website, this is your chance to convert all those potential customers.

Here are 3 great reasons why you should get a new website in 2019:

1) If Your website isn’t mobile friendly
Browsing on the go is huge. From standing in a big queue in the post office to waiting for clients in-between meetings, we all use our phones on the go. It is predicted that on average, people around the world will spend 86 minutes a day using the internet on their phones, compared to 36 minutes on a desktop, this year.

Even if your current website is responsive and adjusts when viewed on a range of different devices, if it was created a couple of years back, chances are there are improvements that can be made now we know more about how users interact with responsive websites.

2) If Your website isn’t easy to navigate
If it isn’t easy to navigate around your website people simple skip to the next result in their Google search. Now it is about creating a user friendly experience. Clear menus and call to actions all make it easier for potential clients to look round your website, find the relevant information or product they were looking for and become a new customer than just a visitor.

3) If The content on your website isn’t relevant anymore
Content is one of the most important elements of your website and make converting customers easier. Pair up a fantastic design with great content and you’re on to a winning combination.

Older websites can often be difficult if not impossible to update yourself, however with new platforms you can update your website as and when you need to. A website that is updated with fresh and relevant information on a regular basis shows that your business is up to date and focused on what you do. A stagnant website rarely converts anyone. Fill your new website with case studies and updates to show potential clients that your business can help to solve their problems and make their life easier.

Get in touch with our web team today to see how we can help – 01293 852777.


OUR VIDEO SERVICES

We offer a tailored and quality driven video production service for a many different types of industries. We focus on the message behind a video, the design quality and how customers engage online with the video as content.

Some of our previous work includes hotels, restaurants, construction contractors, schools, retail outlets, products and airlines. every video is customised to fit your requirements, should that be:

  • 20 second social media videos
  • 1-3 minute business showcase
  • The complete package: 2 minute video showcase – 3 X 20 second videos for social media

View some examples here.


T.J Lowery Goes LIVE!

Our latest web build has gone LIVE for the lovely people at T.J Lowery.

You can view the project in all its glory here.

Make sure to get in touch for all your digital needs – just give us a call on 01293 852777.


XA Digital welcomes on board Nutty Cacao

We are thrilled to welcome on board Nutty Cacao

We will be helping them with all things marketing!

Nutty Cacao is about expressing the nutty, silly side of life. life is all about balance and they want to show you that you don’t have to miss out on the delicious treats that life has to offer – they have created delicious 100% natural peanut butter cups for your enjoyment.

Now available in Selfridges..


5 Reasons Why Ecommerce Is So Important For Your Business

From startups to small businesses right through to huge brands, there are a huge number of companies that can benefit from their own ecommerce website, where they can sell their own products or services. In todays competitive and convenience focused society, no longer do consumers want to venture to the high street in order to buy items, instead consumers want to shop from their own homes, making ecommerce a flexible solution for both businesses and buyers.

If you’re still on the fence about launching an ecommerce store then look no further, here’s the top 5 reasons ecommerce is so important for your business and just how you can benefit from moving online this year!

Can Broaden Your Brand
Ecommerce is an ideal way you can take your brand from a traditional brick and mortar store to an innovative, well loved brand. By offering great products 24 hours a day along with online customer service, blogs and social media, no longer is your business one singular store, with an online presence your business can be the home of your products and the general home of your business, allowing you to fully expand your product ranges without having to worry about moving locations.

It’s More Convenient
An online store is available all day, every day meaning your customers can visit your store at all times, no matter what their schedule might be. These days people don’t always have the time to physically go shopping, instead more and more people are choosing to shop online to find the items they want or need.

Increase Your Reach
Due to the internet’s accessibility, millions of people across the world can view your website at any time, meaning that for those looking to expand their businesses and reach out to a larger audience, you have many more opportunities to do so. Compare the amount of people you can reach through a website to the amount you can reach through a high street store or local advertising, there’s no reason you shouldn’t look at taking your business online if you’re looking to improve your reach.

Gives You Marketing Opportunities
Your website is one of the best marketing tools your business has, not only can the use of SEO when building your site lead to more chances of your business getting found in search engines, but a huge number of marketing techniques can also work alongside your website, including pay per click advertising, your social media marketing and your email marketing, all of which can include links back to your website.

Scalable
As your business grows it’s very likely you’ll want to grow your product range and your target audience, as well as develop your business for customer requirements and consumer demand. An ecommerce site let’s you scale your business accordingly.

Ecommerce offers business a whole range of opportunities, from marketing opportunities to increasing your products ranges to generating more sales and with an optimised and well developed website you can not only achieve these goals but also offer your customers a round the clock, convenient service, that can boost your business.

Are you looking for an ecommerce solution? Why not speak to our team to find out more? Give us a call on 01293 852777.